Five Ways A Blog Helps You To Market Your Business

Blogs are often called social marketing tools, because they let you interact with your readers via comments and permalinks (see the glossary below.)

In 2003, when Google bought Pyra Labs, the company which developed Blogger, the reaction was Huh? At the time, blogs were seen by most as online journals, primarily maintained by the demented and teenage girls.

How times change. In 2005, companies small and large are using blogs to promote their businesses. This is because Google and the other search engines love blogs because of their constantly updated content.

Two: A blog expands your customer base – you'll reach people you could reach in no other way

A blog helps you to reach people you can reach in no other way because your frequent updates mean that you'll automatically get niche visitors – those people who have no clue about you or the product that you're selling, but who happened to type in a search engine query that mentioned words you used in a single post.

Those niche visitors can become buyers, and this means that you don’t need to struggle to get top listings in any search engine. Write (or link to) quality content, and your visitors will find you.

A blog is a form of stealth marketing. Therefore a blog doesn’t need to be about the products you're selling. A blog can be about any topic that you're passionate about. Blog about your passion, and mention – in passing – the products you're selling. You can also link to them, but don’t bother selling heavily – that's not what a blog is about.

Although the most-visited blogs update often, some of them several times a day, that doesn’t mean that you have post more often than you can fit into your schedule. Your permalinks (see below) mean that since your blog items are standalone pages, they’re indexed by search engines in the same way that any HTML or other page is indexed – your blog items/ pages will continue to bring traffic even if you don’t update very often.

A blog makes your business visible. Your stealth marketing efforts will attract the attention of people who may become joint venture partners, or who will have other opportunities for you.

The time and energy that you invest in your blog can bring results beyond your wildest expectations. Create a blog – it's your hardest-working, and most cost-effective online marketing option.

Comment = blogs have a comments section, where readers can interact with the blogger and others.

THE MEADOW -- A SPIRITUAL ROMANCE

"The Meadow" is an epic love story unlike anything told before. The storyline threads an earthly path through four life times, from ancient Mexica to contemporary Pakistan, and affords the reader glimpses of a place known as "The Meadow" - an inter-life waterhole where souls rest between lives.

This is a story about life and all its complexities. It is about the eternal love of two characters that seem destined to be together but who repeatedly fail to bond due to a nemesis that tracks them from life to life, tearing them apart.

The stage of "The Meadow" includes hate and retribution, international espionage and political deceit, interspersed with the brilliance of an autistic savant, offspring of the female protagonist, who tries to solve the secret and mystery of the eagle in order to save his mother.

The frustrated lovers thus have only one option - to unite in the Meadow - a place they forget all about each time they incarnate into a new life.

This site is dedicated to "The Meadow", a book of more than 600 pages and has yet to be published, but it is also devoted to sharing information about life beyond the trapdoor of death, inviting the reader to question everything, from dogmatic beliefs to the establishment.

There are many related articles here and we hope that there will be something for everyone. We hope to encourage communication and discussion between likeminded individuals willing to share their experiences to further our common goals of advancement into the future whilst learning from each other.